Comparison Pages

DESCRIPTION

A good tactic to take advantage of your competitors' notoriety or even to steal users from them is to create comparison pages.

These are pages that showcase the advantages of your product over those of your competitors.

In addition to giving your leads reasons to choose your product over another, this type of article is extremely effective for your SEO because it allows you to appear in the results when users are looking for your competitors.

👌 Learn more about this tactic

Livestorm vs GoToWebinar

Livestorm

A good exemple of comparison page from Livestorm

Choose Intercom over Zendesk to deliver a better customer experience

Intercom

A good exemple of comparison page from Intercom

🛠 Tools for this tactic

No specific tools required

🔥 Examples

https://close.com/hubspot-alternative/
https://asana.com/compare
https://www.intercom.com/live-chat/intercom-vs-drift

You May Also Be Interested In

Variable Rewards Referral

Supercherge users' desire to share your product

Variable Rewards Referral

Convert Mentions To Links

Reach out to people who mention you online but don't link to you

Convert Mentions To Links

Content Upgrades

Offer content upgrades to grow your email-list

Content Upgrades

Need advice on how to implement this tactic ?

Join our private slack to receive help from top growth marketers !